Google Ads that don't waste your money
Our local SEO gets you ranking over time. Google Ads puts you at the top of the page today — managed by the same New Hudson team, with the same no-BS approach.
Month-to-month · You own your account · Based in New Hudson, MI
The fast lane
SEO is the long game. Ads are the shortcut.
Citations and local SEO build rankings that pay off for years — but they take months. Google Ads gets your phone ringing this week. Run them together and you cover both ends.
Local SEO
Leads later, for years
The compounding play. Show up in the Map pack and organic results without paying per click. Takes 3–6 months to build.
See our SEO planGoogle Ads
Leads now, on demand
Top of the search results from day one. Turn it up when you're slow, dial it back when you're booked. You're in control.
You're hereWhat you get
Everything that goes into a campaign that converts
Keyword & Competitor Research
We find the searches your customers actually type — and the negative keywords that quietly burn your budget. No guessing.
Ad Copy & Extensions
Headlines written to get the click, plus call, location, and sitelink extensions wired up so your ad takes up more of the page.
Local Geo-Targeting
Your ads show to people near you who are ready to buy — not the whole state. We dial in radius, schedule, and devices.
Conversion Tracking
Calls, form fills, and direction requests tracked properly. If we can't measure it, we can't optimize it — so we set it up first.
Ongoing Optimization
We review search terms, pause the losers, and shift budget to what's converting. This isn't set-and-forget.
You Own Everything
It's your Google Ads account and your data. If we ever part ways, you keep the account, the history — all of it. No hostage situations.
How it works
From audit to live in about a week
Free Account Audit
Already running ads? We'll tell you exactly where money is leaking. Starting fresh? We map out a plan before you spend a dollar.
Build & Launch
We set up campaigns, write the ads, install conversion tracking, and launch — usually within the first week.
Optimize & Report
Every month we trim waste, test new copy, and send you a plain-English report. No jargon, no vanity metrics.
A flat management fee. Your ad budget is separate.
You pay Google directly for clicks — we never touch your card. Our fee covers the strategy, build, and ongoing optimization. The exact number depends on your spend and goals, so we'll quote you honestly on a quick call.
- No long-term contracts — cancel any time
- No markup on your ad spend
- You own the account and keep it if you leave
Common questions
Frequently asked
How is this priced?
There's a flat monthly management fee, separate from your ad budget, which you pay Google directly. The fee depends on how much you're spending and how many campaigns you're running. Call us and we'll quote you in about 10 minutes — no obligation.
What ad budget do I need?
For most local Michigan businesses, we recommend starting somewhere around $1,000–$1,500/month in ad spend so there's enough data to optimize. We'll be honest if your budget is too low to be worth it.
How is this different from your local SEO service?
Local SEO is the long game — it builds rankings that keep paying off for years, but it takes months. Google Ads buys you the top of the page today. Most clients run both: ads for leads now, SEO for leads later. They work best together.
How soon will I see results?
Ads can start driving calls within days of launch. The first 30–60 days are about gathering data and cutting waste, so performance usually improves month over month as we optimize.
Do I have to sign a contract?
No. Month-to-month, cancel any time. We'd rather earn your business every month than trap you in a 12-month agreement.
Do I keep my account if I leave?
Always. We build everything inside an account you own. You walk away with the account, the campaign history, and the data — no questions asked.
Let's talk
Want to know if Google Ads is worth it for you?
Call us for a free audit. We'll look at your market, your competition, and your budget — and tell you straight whether ads make sense.